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Advanced Attribution
(MMM, MTA & Incrementality).
Report on revenue growth, measure the momentum of impact and determine the trade-off between sales efficiency vs sales volume.



Our solutions stack for a centralized and superior measurement experience.
MMM/MTA
Incrementality
Purchase Cycle Status

Customize analysis with adjustable nested results.
By Channel. By Audience. By Partner. By Format. Get the control you need over your marketing measurement and tell the story the way you intended it to be told.

Compare performance over custom time ranges.
YoY, QoQ, specific season, or campaign timing. Select any time range you require and compare accordingly.

Integrate MMM/MTA/Incrementality feed into Omniverse and get a read on Purchase Cycle Status by audi
Our first-to-market purchase cycle status alogrithim allows you to go even deeper on audience analysis and understand where different audience cohorts are in the purchase journey so you can curate the right message at the right time to the right people.

Customize analysis with adjustable nested results.
By Channel. By Audience. By Partner. By Format. Get the control you need over your marketing measurement and tell the story the way you intended it to be told.
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Conduct your own MMMs?
Plug your results into our Omniverse and get Purchase Cycle Status by audience cohort.


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